As a long-standing travel partner with Valerie Wilson Travel, Noël M Carroll is a true professional with a keen understanding of what the travel advisor requires to service our mutual clients. She is efficient and attentive to all requests, and always shows her knowledge and love of the travel business.”

Valerie Wilson

Founder, Chairman & CEO, Valerie Wilson Travel

I have had the pleasure of working with The Carroll Group through the years. Noël and her team are extremely attentive to one’s every need and the follow through is right on and thorough.”

Andy Pesky

Senior Vice President Leisure Sales & Marketing, Protravel International

Noël is a talented PR and marketing strategist. As head of a community of writers, editors, and tourism professionals, I see the ease and skill with which she handles top magazine writers and editors, bringing her clients well-placed editorial. I am proud to call her a member of the Travel Classics family.”

Maren Rudolph


Our Approach

  • Increase Visibility
  • Cost Effective
  • Reach new Markets
  • Increase Bookings

Let's Talk

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You’re Unique

Therefore, we develop customized campaigns by focusing on your competitive edge to reach the lucrative US travel market.


  • Custom Communications
  • Marketing Strategies
  • Targeted Promotions
  • Trade Show Representation

Public Relations

Strong relationships with travel writers and editors help us identify key trends to create the right buzz for your property and destination.


  • Press Trips
  • Press Releases
  • Travel Writers & Editors Conference Representation

I have known and worked with Noël M Carroll for at least ten years. She is extremely professional and responds to my endless questions almost faster than I ask them;
and she does it all with grace and a sense of humor. Nothing is too much to ask her. Working with her is a real pleasure.”

Margie Goldsmith

Award-winning Travel Writer

Noël M Carroll is a delightful person to work with and to know. Not only is she most efficient in all of her efforts, she also has the most charming personality. You can’t help but love this woman.
While producing a series for my Globetrotter TV we were able to have all of our requests fulfilled. Noël made everything flow smoothly without an effort or hitch, our trip couldn’t have been possible with her assistance and organization.”

Jon Haggins

Host + Producer, GlobeTrotter TV

Groups & Events

Our specialty division for meetings and incentives saves companies time and money, while adding value to their programs.

We assist clients with everything from site selection to contract negotiation, site visits, destination management, offsite catering, online registration and production of meetings, events and trade shows.


  • Event Planning
  • Hotel and Venue Selection
  • Contract Negotiation Assistance
  • Product Education-Destination and Venue
  • Problem Solving and Penalty Mitigation

About Us

The Carroll Group is a strategic marketing, sales & communications company specializing in custom representation for the world’s finest destinations, hotels and resorts. The Carroll Group has been a trusted resource in luxury travel since 2002.

Connect with Us

25 Parkview Avenue, Suite 2G
Bronxville, NY 10708-3818

+1 914 961 0334